Why forward planning counts for retail promotions You most likely read the headline and thought, “Christmas, they must be crazy!”. However, for retail promotional planners and merchandisers it is never too soon to be thinking about future activities. The seasonal promotional calendar will take roughly the same format every year, with certain times of year… Read more »

More and more people are relying on online shopping. With the giants such as Amazon, leading the way in offering a wide range of goods for delivery to homes at a range of speeds. Naturally retailers with bricks and mortar stores have been nervous. Will online stores jeopardise the future of high street retailers? And should… Read more »

Shopping is an enjoyable pastime for many people in the USA. For some it is just a necessity when they need groceries, for others it’s something to look forward to. Think about shops when you’ve been to the mall. Noticed any innovative storefronts recently? There’s always that one shop that stands out as being maybe… Read more »

.Last week, the United Kingdom held a referendum which concluded with the country voting to leave the European Union. Also known as Brexit. The next steps of this process involve the UK must negotiating trade agreements and terms outside the EU. This process could take anything between 2 to 4 years. Although these agreements will… Read more »

Customer loyalty is something that most retailers strive for. Yet it eludes many established stores, even National chains and those with long histories. Consumers are driven by many different factors. To make this even more difficult for those people who are marketing to them, their decision-making processes can change in variable patterns. Some buyers are… Read more »