For every retailer, there will come a time when a refurbishment is necessary. Day-to-day wear and tear, constant foot traffic on the floors, and hands on fixtures and fittings, can soon make a store look tired and dirty. For a store to remain professional, it cannot become worn or it will impact on your reputation. Occasionally… Read more »
Posts Tagged: retail branding
Back To School – Retail Marketing For The New School Year
Summer passes quicker than you expect – especially for those who are taking a break! It seems like it was only yesterday that it was the start of the summer and time has flown by to where school is just around the corner. For many parents, teenagers and children, this is the time they start… Read more »
Gold Medal Marketing – Olympic Marketing For Retailers
Olympic fever is in the air with Rio 16 well underway. Even for those who are not normally sport followers, it is easy to involve yourself in the team spirit and get behind our country in our pursuit of medals. Whether you like to watch track, swimming, diving, equestrian or gymnastics, there is something for… Read more »
Keeping the local message alive
We’ve all seen the social posts about how much local businesses benefit from custom. When they are run by local families, restaurants, local deli or they are a one off small store catering a niche market, they rely on repeat custom from neighbors to keep thriving. For your big name stores, buying powers allows them… Read more »
First Impressions – What does your storefront say about your retail store?
For anyone who enjoys shopping, the mall is a paradise of every possible store you can imagine. Clothing, make up, pharmacy, department stores and accessories. There really is something for everyone. For retailers, it can be tricky to capture the attention of the customers! Even if the audience is in the shopping mindset and are potentially… Read more »