We’ve all come across the screaming toddler in the grocery store. He doesn’t want to be there and he will make sure his parents know it! But think about how much the average family needs to buy on a trip to the store. From food through to laundry essentials and much more. Not forgetting, with young children, there will be diapers. For any store, this is a valuable client and should be treated as such. As the children get older, and grow into adults doing their own shopping, if they’ve always had a good experience in your store, chances are this will establish a deep-set loyalty. Granted, it’s not profitable to make your store completely child orientated. However, think about how making a family friendly retail store could increase customer loyalty. And, in turn, profits.
Retail solutions for a family friendly retail store
There don’t have to be play areas and dedicated assistants to make a family friendly retail store. Essentially, just thinking about the basics can set you aside from competitors as a welcoming store. If you’re using window graphics or an exciting storefront design, incorporating images of a family, this will give a subliminal message that you’re a family led business. With AGRetail’s innovative print process, full-color print is no trouble at all. It also generates an eye-catching, bright result.
Wall graphics could be ideally placed to show where items are in the store, for example. This is a great benefit to any parent who is limited in time (and often patience) and being able to find things in a hurry can help make their store experience so much more positive
There are so many ways to make your store family friendly without impacting on the overall brand or theme of the store, and AGRetail can help you achieve this!